Our story

Built for Atlantic Canadians
tired of guessing at the checkout

CartWatch exists because grocery prices vary more than most people realize across Atlantic Canada, and there was no simple way to know where your weekly shop would cost the least.

Why CartWatch exists

Like most Canadians, I watched the cost of living climb steadily higher, rent, fuel, utilities, and yes, groceries. It's not just inflation in the abstract. It's the moment at the checkout when the total is higher than you expected, again. Realizing that the same cart of groceries costs meaningfully more than it did two years ago, and that nobody seems to be helping you do anything about it.

I built CartWatch because I got tired of guessing. Prices at Sobeys, Atlantic Superstore, and Walmart vary more than most people realize, sometimes by dollars on a single item, and there was no simple way to know where your weekly shop would cost the least without driving to three stores and comparing by hand.

CartWatch does that work for you. Prices are updated nightly across all three major grocery chains in Atlantic Canada, so you always know where to get the best deal on your weekly essentials. Whether you want to do a single one-stop shop at the cheapest store, or split your trip to maximize savings, CartWatch shows you exactly what you'll spend before you leave the house.

How it works
1

Build your basket

Search for any item or browse by category. Tap to add, milk, chicken, eggs, whatever you need this week. Adjust quantities as you go.

2

Compare stores

Hit Compare Stores and CartWatch instantly calculates your full basket total at all three stores, including any applicable HST.

3

Get your recommendation

CartWatch tells you whether it's worth a one-stop shop or splitting your trip across two stores to maximize savings.

4

Shop with your checklist

A mobile-friendly in-store checklist organized by store, with every item and price. Check items off as you go.

3 Major grocery chains compared
110+ Store locations across Atlantic Canada
Nightly Price updates, current within 24 hours
Stores covered
Sobeys NS · NB · PEI · NL
Atlantic Superstore NS · NB · PEI · NL
What we believe
🔍

Transparency first

You deserve to know exactly what your groceries cost at every store before you leave the house. No surprises at the checkout.

🏘️

Built for Atlantic Canada

We're focused on Nova Scotia, New Brunswick, PEI, and Newfoundland. National apps don't serve our region, we do.

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Free to use

Core price comparison is free, always. We believe saving money on groceries shouldn't cost money to figure out.

🤝

Community focused

CartWatch is built by an Atlantic Canadian, for Atlantic Canadians. Your feedback directly shapes how the product grows.

Start comparing today

Free to join. No credit card required. See exactly where your grocery budget goes furthest.